This year I decided to spend some time on the blog marketing. I don’t know how to do it, but as a first step I’ve added a subscription to the monthly digest of updates. You can see it on the right.

I used MailChimp because:

• it’s free up to 2,000 subscribers and 12,000 emails per month
• there is a subscription form builder
• there is an automatic campaign to send an email by schedule with the posts from RSS

The only problem was to choose an physical address, it’s a requirement for FTC’s CAN-SPAM Act. I don’t want to provide my home address or buy P.O. box for now, so I put my work address.